Yes, I did use quotes three times in the title of this post. Mainly because I find it ridiculous that Keurig’s new K-Cups that are designed to work on the new machines, have been labeled as to having a “DRM” system. DRM, or digital rights management, just like the system Apple used to use so that you could only play the songs you bought from the iTunes store on an authenticated device. That’s just an easy example. This DRM system was forced by the record labels and eventually Apple killed it because it was more of an inconvenience for customers than a deterrent for piracy.
Let’s change markets: one-time use disposable coffee pods, more specifically, the ever so popular K-Cup system by Keurig, who announced that their newest coffee makers would only work with official, licensed coffee pods. This apparently had become a problem because companies were making Keurig-compatible coffee pods with out paying the licensing fees to Keurig. Keurig fans everywhere cried foul! Their sacred coffee maker will now come with DRM! Oppression! Injustice! Turns out, the new Keurig machines have a little sensor that checks to see if the cup is licensed, but this sensor can be triggered forever by using a piece of tape. And this “DRM” has already been circumvented by coffee pod makers. And as far as I know, there is no firmware to download and no patch that Keurig can apply to correct this flaw.
Keurig changed the design of their cup and their new machines would only work with licensed pods. But lets just not call it DRM. The D in DRM stands for digital and it sort of implies that each k-cup has a little chip that authenticates itself. Nope. Just a different design and a sensor that checks for it. If all it takes to be a “hacker” is a bit of tape, then I’ve been hacking since I was in diapers.
Hackers Trick Keurigs Into Making Uncopyrighted Coffee | WIRED.